Lions and Transformers and Giant Lizards, Oh My! Studios Taking to Tumblr

Adidas became the first major brand to build an advertising campaign on Tumblr, back in 2012, shortly after Tumblr announced they would be including paid advertising on their site. Today, the Adidas Tumblr page is a wonder of beautiful product shots, videos, artwork and what feels like an infinite amount of scrollable content.

Tumblr now hosts nearly 189 million blogs comprising more than 83 billion posts, with more than 90 million posts created each day.

Damon Lindelof Returns to TV to for HBO’s The Leftovers

“Two percent doesn’t sound like much, but, two percent of the entire planet, of every person on it, that’s more than the world’s ten largest cities combined. That’s more than every death from every war in the 20th century. If every one of those people joined hands, they’d wrap around the world six times. It’s one hundred and forty million people. And like that…they were gone.”

The above quote comes from one of the clever,

Social Media Savvy Helps Fuel The Fault in Our Stars Excitement

Amid mutants, massive monsters and a horned and winged Angelina Jolie, a much quieter but no less anticipated film has been on everybody’s radar well in advance of it’s June 6 release—The Fault in Our Stars. Based on John Green’s 2012 novel, TFIOS centers on the story of Hazel (Shailene Woodley) and Gus (Ansel Elgort), two witty, irreverent teenagers who meet,

Building Edge of Tomorrow’s Armored ExoSuits

How might a soldier be able to fight giant, sophisticated, and fantastically violent aliens with sundry razor-sharp tentacles and a taste for carnage? Simple: just create an articulated armored suit capable of protecting a soldier’s body while delivering a massive amount of firepower from weapons mounted to the carapace. This was the challenge the filmmakers behind Edge of Tomorrow created for themselves, and instead of relying on CGI to create these fantastic and fearsome combat “jackets,”

Comedy Central’s Growing Roster of Female Showstoppers

If you haven’t watched any of Inside Amy Schumer on Comedy Central, you should start doing so immediately. Far from coming out of nowhere (Schumer’s been on Comedy Central in several capacities over the years, and finished fourth on NBC's Last Comic Standing), there are still many people in the country who haven’t heard of her, so watching her show can feel like witnessing the sudden birth of the total comedy package—like a foul-mouthed,

Disney’s Maleficent Creators on Giving Timeless Tale a Twist

A young princess. A fairy with a taste for revenge. A curse only broken by true love’s kiss. Based in part on the Charles Perrault medieval fairy tale “La Belle au bois dormant” (“The Beauty Asleep in the Wood”) and the story by the Brothers Grimm, 1959’s Sleeping Beauty was Walt Disney’s 16th animated feature release.

Such a lush, romantic story warranted equally lush,

John Lloyd Young is Frankie Valli in Clint Eastwood’s Jersey Boys

For a Broadway debut, it doesn’t get any better than winning the coveted quartet of stage awards. Such was the case for John Lloyd Young, who took home the 2006 Tony, Drama Desk, Outer Critics Circle and Theatre World Awards for lead actor in a musical following his stellar, if not life-altering, turn as Four Seasons frontman Frankie Valli in Jersey Boys. Young left the show in 2007, but reprised his role for short engagements both on the Great White Way and most recently London’s West End.

A Million Ways to Die in the West & How the Western Was Won

A cowardly sheep farmer named Albert backs out of a gunfight (he’s never fired his gun), and his humiliated girlfriend leaves him for another man. Soon enough, however, a beautiful woman rides into town, and she begins to help Albert find his courage. What he finds, however, is that he’s falling in love with her, which would be all well and good if she weren’t already married…to a notorious outlaw. A notorious outlaw who, as he must,

Maleficent and the Strange and Storied History of Fairy Tales

This coming Friday one of the most eagerly anticipated films ever based on a fairy tale will be casting its spell on millions. We're talking about Maleficent, of course, Disney's fresh look at one of the most iconic villains of any fantasy or fairy kingdom, played by the seemingly perfectly cast Angelina Jolie. The production design looks lush, the effects superb, and the cast of the whole film a touch darker than we're used to with a Disney film.

Lessons Gleaned from Pixar Co-Founder Ed Catmull’s “Creativity, Inc.”

Ed Catmull knows a thing or two about how great stories are created. As the co-founder of Pixar Animation Studios and president of Pixar Animation and Disney Animation, Catmull’s garnered five Academy Awards in his long and quite literally storied career.

Catmull’s book, written with Amy Wallace, “Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration,” should be a mandatory primer for anyone who oversees a group of creatives,

Get Excited: Star Wars: Episode VII, the Coen Brothers as Writers for Hire & More

What do J.J. Abrams, the Coen Brothers, Patrick Stewart, Jonathan Ames and UNICEF have in common? Nothing, save for the fact that they're all apart of this round-up of things to be excited about. Let's have a look:

The Coen Brothers as the Best Possible Writers for Hire

Here’s the [true] story; one afternoon in May, in 1943, an Army Air Forces B-24 bomber crashes into the Pacific Ocean. Former Olympic track star Louis Zamperini,

Made in Georgia: Film Production Ripe in the Peach State

The excellent X-Men: First Class (a sort of prequel to the current, also excellent, X-Men: Days of Future Past) was filmed in Georgia. The Blind Side, also Georgia. Classics like Forrest Gump and My Cousin Vinny, Georgia. The beloved Zombieland was filmed there, too. Sweet Home Alabama? A little bit in Alabama, but really mostly Georiga. And then there's a little show called 

Film, Fashion & Passion: Cinemoi is a New Kind of Television Experience

A new kind of television channel has come to the United States. Cinemoi recently launched on Verizon FiOS and will soon be rolling out onto more platforms. An intersection of curated films, high fashion and television, the channel is the inspiration of Daphna Ziman, who introduces a one-of-a-kind television experience to what she hopes is an engaged American audience. Cinemoi features curated films, behind-the-scenes access to film festivals and fashion weeks, documentaries, interviews with filmmakers,

It’s 2014: Do You Know Where Your Mutants Are?

Just to be clear, the new X-Men movie, Days of Futures Past, is both a sequel and a prequel. It’s a sequel to the original film trilogy, since the older set of characters (the Patrick Stewart and Ian McKellan crowd) have already lived through the events of X-Men: The Last Stand. It’s also a sequel to the prequel/reboot X-Men: First Class, with its new generation of James McAvoy,

Mutants, Maleficent & Tom Cruise: Summer Blockbuster Season is Upon us

Godzilla thrashes and trashes his way into theaters this weekend, marking the unofficial start of summer blockbuster season (you could argue The Amazing Spider-Man 2 kicked off the increasingly earlier start to tent pole season on May 2). In the coming weeks, some of the year’s biggest films are hitting theaters, including mutants, mutating robots, turtles who are also mutants, Maleficent, Tom Cruise, monkeys riding horses,

Godzilla Sound Designers Erik Aadahl & Ethan Van der Ryn on Creature Language

“Whenever I heard his roar, it’s a long roar, a screaming, and to me it almost feels like Godzilla is scolding us for humanity’s foolishness. It’s like Godzilla exists as a symbol of human consciousness. It’s a scream involved with sadness.”

So said Ken Watanabe, one of the stars of the latest incarnation of Godzilla, describing the iconic roar of the original Godzilla in the 1954 film that started it all.

Cricket out of Water: The Sport Behind Disney’s Million Dollar Arm

It’s a story that seems tailor-made for film: the surprise twist is that it’s true. Million Dollar Arm, the latest feel-good sports flick from Disney, tells the tale of a down and out sports agent (Jon Hamm) who turned two Indian cricket players into Major League pitchers.

Rinku Singh and Dinesh Patel were both seventeen years old, speaking no English and raised in villages without cellphones,

Looking Back at the Original Godzilla

In August of 1954, Toho Studios began shooting a film unlike any that ever been made in Japanese cinematic history. Three photography teams were required: a special-effects photography team to cover the film's star, a principal photography team to capture dramatic scenes between the rest of the cast, and a composite photography team who would help mesh star and cast into a cohesive whole.

That film was, of course, the original Godzilla, 

Director Gareth Edwards, Producer Thomas Tull & Star Ken Watanabe Talk Godzilla

We combed through a few Godzilla round table interviews Warner Bros. recently uploaded to their press site in anticipation of the iconic monster's May 16 landfall, and have provided some choice quotes from three major players involved in the film—director Gareth Edwards, producer and Legendary Pictures Chairman and CEO Thomas Tull, and star Ken Watanabe.

DIRECTOR GARETH EDWARDS

On creating the look of Godzilla

"We imagined that sixty years ago,

Celebrating the Unsung Maternal Heroes of the Silver Screen for Mother’s Day

Mothers’ Day is this Sunday, and it’s come to our attention that, strange as it may seem, celebrities have mothers too. Some of them even have celebrity mothers. Though really, if you consider all the time, industry knowledge and innate talent that it takes to succeed in Hollywood, it makes sense that we see so many famous kids with famous parents (see Liza Minelli and Judy Garland) or sprawling thespian dynasties (see the Barrymores or Redgraves).