Think Like A Man Too & the Greening of Hollywood Films
From a distance, the film industry appears be a well-oiled machine, operating seamlessly and churning out interest pieces for every type of audience. But rarely do we look closer at the process of creating and sharing the films we love. The film industry is modernizing in front of our faces, progressing without audiences noticing.
Behind the scenes, actors, directors, producers, and studios have begun to take note of excesses within the industry and have been on a campaign of self-reform.
Greening Up The Film Industry: Dutch Filmmakers Clean Up On Set
Environmentally, the Netherlands has a lot going for it. The country excels at climate change mitigation and an extensive recycling system keeps all but 10 percent of Holland’s waste out of landfills. Yet until recently, the Dutch movie industry seemed oblivious to the green movement. Now, a group of innovative Dutch filmmakers have set out to shift their country’s productions to a deeper shade of green.
“There’s been a whole wave of environmental entrepreneurs in Holland over the last four or five years who really developed their business model by thinking in sustainable,
Sony Pictures’ Screen Gems Goes Green on the Set of Think Like A Man
Sony Pictures Screen Gems Goes Green on the Set of "Think Like A Man" from The Credits on Vimeo.
In Hollywood, screens aren’t the only things going green. In the recent Screen Gems picture Think Like a Man, the studios went full-throttle in adapting environmentally-friendly filming practices by employing 100 percent LED and energy efficient light-bulbs on set. The romantic comedy,
