Motion Picture Association Names Belinda Lui President and Managing Director, Asia-Pacific Region
Washington, DC – Charles H. Rivkin, Chairman and CEO of the Motion Picture Association, which represents the interests of the leading producers of film, television, and streaming content around the world, today named Belinda Lui President and Managing Director of the Asia-Pacific region. Based in Hong Kong, Ms. Lui will lead the association’s Asia-Pacific team to promote and protect the commercial and creative interests of the region’s screen communities in the digital age. She joins the organization on January 13, 2020 and will report to Gail MacKinnon, Senior Executive Vice President, Global Policy and Government Affairs.
“I am pleased to welcome Belinda as a key member of my management team. A respected industry veteran, she is ideally poised to lead the Motion Picture Association’s efforts in a critical region for our members,” said Mr. Rivkin.
“Belinda joins the MPA at a time of profound growth and opportunity for the film and television industry in the Asia-Pacific region,” said Ms. MacKinnon. “She is widely respected as a strategic leader with deep insight into the Asia-Pacific market. During her twenty-year career, Belinda has provided thought-leadership on media and technology issues across several fora. Her track record of brokering strategic partnerships and collaborative management style will be a great asset to the MPA and its members.”
“This is an exciting time of innovation, evolution and opportunity for the industry, and Asia-Pacific is one of the world’s most dynamic and complex regions,” said Ms. Lui. “I am honored to be leading the Motion Picture Association in this region at this time, and to be representing such iconic entertainment companies. I look forward to partnering with our business and government leaders in advancing our common goals,” said Ms. Lui.
Ms. Lui comes to the Motion Picture Association from AT&T WarnerMedia, where she was the Head of International Relations and Public Policy for Asia-Pacific. In this role, she managed all the region’s government affairs for all business units of AT&T, including WarnerMedia (formerly known as Time Warner, Inc.) and all its divisions (Warner Bros., HBO, and Turner Broadcasting including CNN). Her oversight also included cybersecurity and data privacy. As WarnerMedia’s most senior executive in the region, Ms. Lui has represented the company at APEC and ASEAN bilaterals and other high-level dialogues.
Prior to her tenure with WarnerMedia, Ms. Lui served as in-house legal counsel at Microsoft Hong Kong through which she also addressed government affairs issues, including IP policy and innovation. Ms. Lui is admitted as a barrister and solicitor in New South Wales, Australia. She was a solicitor with international law firm Baker & McKenzie in Sydney and Hong Kong.
Over the years, Ms. Lui has served on the boards of directors at the Business Software Alliance Hong Kong, US-ASEAN Business Council, National Center for APEC, American Chamber of Commerce Hong Kong, AVIA Asia Video Industry Association and Canadian International School Hong Kong. She is in-coming President and board member of the International Women’s Forum Hong Kong.
Ms. Lui will replace Mike Ellis, who is leaving the Motion Picture Association at the end of the year after more than twenty years with the organization.
About the Motion Picture Association
The Motion Picture Association, Inc. (MPA) serves as the global voice and advocate of the motion picture, home video, and television industries. It works in every corner of the globe to advance the creative industry, protect its members’ content across all screens, defend the creative and artistic freedoms of storytellers, and support innovative distribution models that bring an expansion of viewing choices to audiences around the world.
Its member studios are: Walt Disney Studios Motion Pictures; Netflix, Inc.; Paramount Pictures Corporation; Sony Pictures Entertainment Inc.; Universal City Studios LLC; and Warner Bros. Entertainment Inc. Charles H. Rivkin is Chairman and CEO.
Emily Lenzner – Motion Picture Association